OUR 50 FAVORITE LAW FIRM LOGOS
If we'd chosen a fourth tip, it would definitely be to look at what everyone else is doing. Do not be a copycat, of course, but do look for inspiration.
Welcome to the artsy, nerdy, rather than altogether lawyerly universe of law firm logos.
Yes, even the planet's longest list of past names can be produced attractive -- and even exciting -- when you've got an amazing picture designer in your side. Effective branding can make all the difference to get a clinic struggling to compete within an ever-crowded sector. But there is some science to this particular craft, and we're likely to discuss a few guidelines for getting the ideal law firm logo you can find now.
2. DON'T BE A DAD
Restricted to one or two colors (three at the most)
Welcome to The Law Offices of Last Name, Name, and Last Name.
It's one of the many advertising woes that lawyers cope with (or simply opt not to deal with, unfortunately) daily. Lawyers are too busy to become entrepreneurs, plus they usually aren't graphic designers either, so it's all too tempting to slap a name and be done with that. But that is not great for business.
1. THINK ABOUT WHERE YOU'LL USE IT
Websites will be the main forum for attorney marketing nowadays, but your logo needs to be primed for many different purposes too. For instance:
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